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1.
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Introduction to marketing

by By McDaniel, Carl.

Edition: 8thMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Cengage Learning 2008Availability: Items available for loan: Call number: 658.8 MCD (3).

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Principles of marketing

by By McDaniel, Carl.

Edition: 1stMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Cengage Learning 2009Availability: Items available for loan: Call number: 658.8 MCD (1).

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Marketing research

by By McDaniel, Carl.

Edition: 8thMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India 2011Availability: Items available for loan: Call number: 658.83 MCD (6).

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