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Malcolm McDonald on marketing planning: understanding marketing plans and strategy

By: By McDonald, Malcolm Material type: Text

TextPublication details: New Delhi Kogan Page 2008Edition: 1stDescription: ix; 197pSubject(s): Marketing planning MarketingDDC classification: 658.802

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Item type	Current library	Call number	Status	Date due	Barcode
General Books	Jaipuria Jaipur Library	658.802 MCD (Browse shelf (Opens below))	Available		5557
General Books	Jaipuria Jaipur Library	658.802 MCD (Browse shelf (Opens below))	Available		5786

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Previous	658.802 MAT Strategic marketing management: text and cases	658.802 MCD Market segmentation: how to do it and how to profit from it	658.802 MCD Malcolm McDonald on marketing planning: understanding marketing plans and strategy	658.802 MCD Malcolm McDonald on marketing planning: understanding marketing plans and strategy	658.802 NAG Marketing strategy: business-to-business consumer goods services	658.802 NAG Marketing strategy: business-to-business consumer goods services	658.802 NAG Marketing strategy: business-to-business consumer goods services	Next

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