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The advertised mind: ground-breaking insights into how our brains respond to advertising

By: By Plessis, Erik Du Material type: Text

TextPublication details: New Delhi Kogan Page 2005Edition: 1stDescription: xviii; 232pSubject(s): Advertising Marketing ManagementDDC classification: 659.1

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Item type	Current library	Call number	Status	Date due	Barcode
General Books	Jaipuria Jaipur Library	659.1 PLE (Browse shelf (Opens below))	Available		2994

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Previous	659.1 PER Strategic advertising management	659.1 PER Strategic advertising management	659.1 PER Strategic advertising management	659.1 PLE The advertised mind: ground-breaking insights into how our brains respond to advertising	659.1 SHA Advertising planning and decision making	659.1 SHA Advertising: planning and implementation	659.1 SHA Advertising: planning and implementation	Next

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