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Behind powerful brands: from strategy to campaign

By: By Jones, Johen Philip Material type: Text

TextPublication details: New Delhi Tata McGraw-Hill 2003Edition: 1stDescription: xi; 322pSubject(s): Behind powerful brands- from strategy to campaignDDC classification: 658.827

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Item type	Current library	Call number	Status	Date due	Barcode
General Books	Jaipuria Jaipur Library	658.827 JON (Browse shelf (Opens below))	Available		1865

Previous	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	Next
Previous	658.827 JON What's in a brand: building brand equity through advertising	658.827 JON What's in a brand: building brand equity through advertising	658.827 JON Behaind powerfull brands: from strategy to campaign	658.827 JON Behind powerful brands: from strategy to campaign	658.827 KAP Strategic brand management: creating and sustaining brand equity long term	658.827 KAP Strategic brand management: creating and sustaining brand equity long term	658.827 KAP Strategic brand management: creating and sustaining brand equity long term	Next

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