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Advertising planning and decision making

By: By: Sharma, Kavita Material type: Text

TextPublication details: New Delhi Taxmann's 2011Edition: 1stDescription: 373pSubject(s): AdvertisingDDC classification: 659.1

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Item type	Current library	Call number	Status	Date due	Barcode
General Books	Jaipuria Jaipur Library	659.1 SHA (Browse shelf (Opens below))	Available		11663

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Previous	659.1 PER Strategic advertising management	659.1 PER Strategic advertising management	659.1 PLE The advertised mind: ground-breaking insights into how our brains respond to advertising	659.1 SHA Advertising planning and decision making	659.1 SHA Advertising: planning and implementation	659.1 SHA Advertising: planning and implementation	659.1 SHA Advertising and promotions: an IMC perspective	Next

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