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Media metrics : an introduction to quantitative research in mass communication

By: By Dayal, Manoj Material type: Text

TextPublication details: New Delhi Sage 2017Edition: 1stDescription: xxiii; A-6pSubject(s): 0DDC classification: 302.230727

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Item type	Current library	Call number	Status	Date due	Barcode
General Books	Jaipuria Jaipur Library	302.230727 DAY (Browse shelf (Opens below))	Lost		11104

Previous	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available		No cover image available No cover image available	Next
Previous	302.23068 ALB Management of electronic media	302.23072/7 DAY Media metrics: an introduction to quantitative research mass communication	302.23072 ALT Qualitative media analysis	302.230727 DAY Media metrics : an introduction to quantitative research in mass communication	302.230954 DAS Media, gender, and popular culture in india: tracking change and continuity	302.230954 KAH The game of votes	302.230973 SEA Nobrow: the culture of marketing-the marketing of culture	Next

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