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Creating signature stories: Strategic messaging that persuades, energizes and inspires

By: Aaker, David Material type: Text

TextPublication details: Gurugram Penguin random house 2018Description: xvi, 167pISBN: 9780143456414Subject(s): BrandingDDC classification: 658.827

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Item type	Current library	Call number	Status	Date due	Barcode
General Books	Jaipuria Jaipur Library	658.827 AAK (Browse shelf (Opens below))	Available		13792

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Previous	658.827 Strategic brand management: building, measuring, and managing brand equity	658.827 Strategic brand management: building, measuring, and managing brand equity	658.827 AAK Brand leadership	658.827 AAK Creating signature stories: Strategic messaging that persuades, energizes and inspires	658.827 AAK The Future of Purpose - Driven Branding: Signature Programs that Impact & Inspire Both Business and Society	658.827 AAK The future of purpose- driven branding	658.827 AMU Amul's Inida	Next

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