000 00478nam a2200157Ia 4500
008 211018s9999 xx 000 0 und d
020 _a9789353160777
082 _a658.8
_bZEI
100 _aBy Zeithaml, Valarie A. Bitner, Mary Jo Gremler, Dwayne D. P
_911602
245 0 _aServices marketing: integrating customer focus across the firm
250 _a7th
260 _c2018
_bMcGraw Hill
_aChennai
300 _axxxvi; 582p.
650 _aServices marketing
_92819
942 _cBB
999 _c8802
_d8802