000 00394nam a2200133Ia 4500
008 211013s9999 xx 000 0 und d
082 _a658.
_b3
100 _aEdited by Gover, Rajiv
_98934
245 4 _aThe handbook of marketing research: uses, misuses and future advances
260 _c2006
_bSage
_aNew Delhi
300 _axi;705p.
650 _aMarketing research Marketing
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942 _cBK
999 _c6177
_d6177