000 00397nam a2200145Ia 4500
008 211013s9999 xx 000 0 und d
082 _a658.827
_bPRI
100 _aBy Pringle, Hamish
_97097
245 0 _aBrand immortality: how brands can live long and prosper
250 _a1st
260 _c2009
_bKogan Pages
_aNew Delhi
300 _axv; 320p.
650 _aBrand management
_94359
942 _cBK
999 _c4850
_d4850