000			00478nam a2200145Ia 4500
008			211013s9999 xx 000 0 und d
082			_a658.87 _bFRI
100			_aBy Friedman, Lawrence G. _96321
245		4	_aThe channel advantage: going to market with multiple sales channels to; reach more customers, sell more products, make more profit
250			_a1st
260			_c2008 _bButterworth-Heinemann _aNew Delhi
300			_axi; 228p.
650			_aMarketing _967
942			_cBK
999			_c4284 _d4284