000 00493nam a2200145Ia 4500
008 211013s9999 xx 000 0 und d
082 _a658.827
_bCHE
100 _aBy Chernatony, Lesliede
_96304
245 0 _aFrom brand vision to brand evaluation: the strategic process of growing and strengthening brands
250 _a2nd
260 _c2009
_bButterworth-Heinemann
_aNew Delhi
300 _axv; 318p.
650 _aFrom brand vision to brand evaluation- the strategic pro
_96305
942 _cBK
999 _c4273
_d4273