000 00432nam a2200145Ia 4500
008 211013s9999 xx 000 0 und d
082 _a658.87
_bBOW
100 _aBy Bowersox, Donald J.
_94617
245 0 _aStrategic marketing channel management
250 _a1st
260 _c2007
_bTata Mcgraw Hill
_aNew Delhi
300 _axix; 488p.
650 _aMarketing management Strategic marketing channel management
_95023
942 _cBK
999 _c3304
_d3304