| 000 | 00402nam a2200145Ia 4500 | ||
|---|---|---|---|
| 008 | 211013s9999 xx 000 0 und d | ||
| 082 |
_a658.8 _bINT |
||
| 100 | _aEdited by Kambhammettu, S. S. | ||
| 245 | 0 | _aIntegrated marketing communication: an introduction | |
| 250 | _a1st | ||
| 260 |
_c2005 _bLe Magnus University Press _aHyderabad |
||
| 300 | _aix; 218p. | ||
| 650 |
_aMarketing _967 |
||
| 942 | _cBK | ||
| 999 |
_c2961 _d2961 |
||