000			00433nam a2200145Ia 4500
008			211013s9999 xx 000 0 und d
082			_a658.827 _bJON
100			_aBy Jones, Johen Philip _94256
245		0	_aBehind powerful brands: from strategy to campaign
250			_a1st
260			_c2003 _bTata McGraw-Hill _aNew Delhi
300			_axi; 322p.
650			_aBehind powerful brands- from strategy to campaign _94257
942			_cBK
999			_c2774 _d2774