000 00467nam a2200145Ia 4500
008 211013s9999 xx 000 0 und d
082 _a658.8
_bRAM
100 _aBy Ramaswamy , V. S.
_968
245 0 _aMarketing management: planning, implementation and control global perspective Indian context
250 _a3rd
260 _c2005
_bMacmillan
_aNew Delhi
300 _axxxv; 748p.
650 _aMarketing management- planning implementation and control
_969
942 _cBK
999 _c13
_d13