000 00471nam a2200157Ia 4500
008 211206s9999 xx 000 0 und d
020 _a9780985764821
082 _a658.802
_bLIL
100 _aBy Lilien, Gary L
_91406
245 0 _aPrinciples of marketing engineering and analytics
250 _a3rd
260 _aPhiladelphia
_bDecision Pro Inc.
_c2017
300 _axvi; 305p.
650 _aMarketing - Data Processing, Marketing Decision Making
_912397
942 _cBK
999 _c10387
_d10387