By Malhotra, Naresh K <br/><br/>
Marketing research 

 - 5th 
 - Delhi  Pearson  2009 
 - xxxi; 859p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.83  / MAL